Cyft, Inc. (“Cyft” or the “Company”) is committed to protecting the privacy of your information. This Privacy Statement describes Cyft’s Web site privacy practices.
Web Site Covered
This Privacy Statement covers the information practices of http(s)://cyft.com.
Cyft offers a variety of services that are collectively referred to as the “Services.” Cyft collects information from individuals who visit the Company’s Web site (“Visitors”) and individuals who register to use the Services (“Customers”).
When expressing an interest in obtaining additional information about the Services, Cyft requires you to provide the Company with personal contact information, such as name and email address (“Required Contact Information”). When purchasing the Services, Cyft requires you to provide the Company with financial qualification and billing information, such as billing name and address, and the number of employees within the organization that will be using the Services (“Billing Information”). Cyft may also ask you to provide additional information, such as company annual revenues, number of employees, or industry (“Optional Information”). Required Contact Information, Billing Information, and Optional Information are referred to collectively as “Data About Cyft Customers.”
As you navigate the Company’s Web site, Cyft may also collect information through the use of commonly-used information-gathering tools, such as cookies and Web beacons (“Web Site Navigational Information”). Web Site Navigational Information includes standard information from your Web browser (such as browser type and browser language), your Internet Protocol (“IP”) address, and the actions you take on the Company’s Web site (such as the Web pages viewed and the links clicked).
Use of Information Collected
The Company uses Data About Cyft Customers to perform the services requested. For example, if you fill out a web form, the Company will use the information provided to contact you about your interest in the Services.
The Company may also use Data About Cyft Customers for marketing purposes. For example, the Company may use information you provide to contact you to further discuss your interest in the Services and to send you information regarding the Company and its partners, such as information about promotions or events.
Cyft uses Web Site Navigational Information to operate and improve the Company’s Web site. The Company may also use Web Site Navigational Information alone or in combination with Data About Cyft Customers to provide personalized information about the Company.
Web Site Navigational Information
Cyft uses commonly-used information-gathering tools, such as cookies and Web beacons, to collect information as you navigate the Company’s Web site (“Web Site Navigational Information”). This section describes the types of Web Site Navigational Information that may be collected on the Company’s Web site and how this information may be used.
Cyft may use information from session and persistent cookies in combination with Data About Cyft Customers to provide you with information about the Company and the Services.
Cyft may use Web beacons alone or in conjunction with cookies to compile information about Customers and Visitors’ usage of the Company’s Web site and interaction with emails from the Company. Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular Web site tied to the Web beacon, and a description of a Web site tied to the Web beacon. For example, Cyft may place Web beacons in marketing emails that notify the Company when you click on a link in the email that directs you to one of the Company’s Web site. Cyft uses Web beacons to operate and improve the Company’s Web site and email communications.
Cyft may use information from Web beacons in combination with Data About Cyft Customers to provide you with information about the Company and the Services.
Cyft may use local shared objects, also known as Flash cookies, to store your preferences or display content based upon what you view on our site to personalize your visit. Third parties, with whom the Company partners to provide certain features on our site or to display advertising based upon your Web browsing activity, use Flash cookies to collect and store information.
Flash cookies are different from browser cookies because of the amount of, type of, and how data is stored. Cookie management tools provided by your browser will not remove Flash cookies. To learn how to manage privacy and storage settings for Flash cookies click here.
When you visit Cyft’s Web site, the Company collects your Internet Protocol (“IP”) addresses to track and aggregate non-personal information. For example, Cyft uses IP addresses to monitor the regions from which Customers and Visitors navigate the Company’s Web site.
Third Party Cookies
From time-to-time, Cyft engages third parties to track and analyze usage and volume statistical information from individuals who visit the Company’s Web site. Cyft may also use other third-party cookies to track the performance of Company advertisements. The information provided to third parties does not include personal information, but this information may be re-associated with personal information after the Company receives it.
Public Forums and Customer Testimonials
Cyft may provide bulletin boards, blogs, or chat rooms on the Company’s Web site. Any personal information you choose to submit in such a forum may be read, collected, or used by others who visit these forums, and may be used to send you unsolicited messages. Cyft is not responsible for the personal information you choose to submit in these forums.
Cyft may post a list of Customers and testimonials on the Company’s Web site that contain information such as Customer names and titles. Cyft obtains the consent of each Customer prior to posting any information on such a list or posting testimonials.
Sharing of Information Collected
Cyft may share Data About Cyft Customers with the Company’s service providers so that these service providers can contact Customers and Visitors who have provided contact information on our behalf. Cyft may also share Data About Cyft Customers with the Company’s service providers to ensure the quality of information provided. Unless described in this privacy statement, Cyft does not share, sell, rent, or trade any information provided with third parties for their promotional purposes.
From time to time, Cyft may partner with other companies to jointly offer products or services. If you purchase or specifically express interest in a jointly-offered product or service from Cyft, the Company may share Data About Cyft Customers collected in connection with your purchase or expression of interest with our joint promotion partner(s). Cyft does not control our business partners’ use of the Data About Cyft Customers we collect, and their use of the information will be in accordance with their own privacy policies. If you do not wish for your information to be shared in this manner, you may opt not to purchase or specifically express interest in a jointly offered product or service.
Cyft reserves the right to use or disclose information provided if required by law or if the Company reasonably believes that use or disclosure is necessary to protect the Company’s rights and/or to comply with a judicial proceeding, court order, or legal process.
Cyft uses appropriate administrative, technical, and physical security measures to protect Data About Cyft Customers.
Changes to this Privacy Statement
Cyft reserves the right to change this Privacy Statement. Cyft will provide notification of the material changes to this Privacy Statement through the Company’s Web site at least thirty (30) business days prior to the change taking effect.
Questions regarding this Privacy Statement or the information practices of the Company’s Web site should be directed to firstname.lastname@example.org or by mailing Cyft Privacy, 222 Third Street, Suite 1130, Cambridge, MA 02142.